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Hollywood Proposes New Offer to Striking Writers: Involves Artificial Intelligence and Audience Data

TraderKnows
TraderKnows
05-06

Hollywood studios have offered new terms to striking screenwriters, including assurances that AI won't replace them and sharing streaming data, marking progress in the strike that began in May over pay and treatment in the streaming era.

Bloomberg reports that Hollywood movie studios have made a new proposal to striking writers, including concessions on the use of artificial intelligence and access to audience data.

The union representing the striking writers stated that they have received a counter-proposal from the production companies and will consider it, marking a sign of progress in the strike that has lasted over 100 days.

The Hollywood writers' strike began on May 2, following a deadlock in negotiations between the Writers Guild of America and major film studios on issues such as salaries, minimum staffing levels in writers' rooms, and residual payments in the era of streaming. The inability to agree on these key issues led to writers striking to advocate for their rights. The Alliance of Motion Picture and Television Producers and the Writers Guild of America have not immediately responded.

The report indicates that the Alliance of Motion Picture and Television Producers has agreed that humans are the sole choice for writing movie scripts, rather than being replaced by artificial intelligence. Moreover, these companies will also share data on the number of hours watched on streaming services.

Bloomberg says that writers will be paid more than 20% extra in residuals when their work appears elsewhere. The report adds that Netflix co-CEO Ted Sarandos has become a key figure, joining forces with Walt Disney co-CEO Bob Iger in recent weeks to address issues regarding collaboration with writers.

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